Hotel and Hospitality industry Assignment Example | Topics and Well Written Essays - 2000 words

Hotel and Hospitality industry - Assignment suitIt is part of an International hotel group called Saint Emilton Hotel Group (SEHG). Since the hotel is having 40 hotels in its portfolio in Europe and removed East, therefore it can be safely assumed that the group is experienced enough in the business. It is existence felt that hotel facilities are not being used to its fullest potential, therefore the General Manager, Robert Herr as asked Kati Mertens, the Front great power Manager to examine and prioritise the pricing strategy. Some of the key issues that Kati needs to look into, areb. voyageing car visitors too fall in two categories. One from an affluent class, for whom price is no consideration, and he is on the lookout for comfort and pleasure. On the other hand less affluent and middle income group customers unendingly desire reasonable pricing for a decent comfort. This sort of data can be equanimous from feedback forms (for return customers) and by judging them through correspondence or at the front office. Accordingly derivative pricing strategy can be prepared depending upon their economic background. The visitor whos here on a tourism spree has the requirements for sight-seeing etc. Therefore, it is equally important the Hotel has a tie up with some tour operators for such sight-seeing tours etc. must bec. c. The business visitor on the hand requires a swarm of facilities like, meeting rooms, conference facilities, Fax, Wi-Fi,